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B2B Content Strategy & Creation

B2B Content Strategies That Create Brand Value

We provide B2B website content services, SEO content strategy, and web content solutions to help your website perform better with users and Google.

With close to two decades in the B2B digital marketing, SEO, and content marketing space, we know that for B2B companies to compete in Google and increase conversions, they must adopt a “brand as publisher” approach to engaging consumers.

Our team of digital strategists can help develop a successful B2B content strategy that sets your business apart from the other brands in your industry.

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B2B Content Strategy & Creation

We know great content builds great B2B brands, increases website traffic, differentiates your business, and helps position your brand as an industry leader.

Our web content strategy includes 8 (+1) phases that help create content that earns traffic, builds brand value, and helps users.

1. Content Inventory
2. Content Audit
3. Substance Analysis
4. Structural Analysis
5. Workflow Definition

6. Governance Policy
7. Content SEO Optimization
8. Measurement Strategy
9 .Content Creation (If needed/wanted)

A Couple Content Wins

Lubrizol Cdmo - Web Design

37% increase

in qualified leads

110% increase

in blog traffic

120% increase

in traffic to products

72% increase

in organic reach

4188% increase

in blog traffic

Caring fuels our passion.

Most say it’s crazy we care so much about our clients, that we often put their marketing and business success before our own profits. But we know it’s the correct thing to do.

Bill’s input was invaluable to our project’s success.

Derek Phillips
Content Strategy Director, PK

Bill cares about his work and holds himself to a very high standard.

DJ Fancis
Owner, Hub and Spoke Marketing

We can’t recommend them highly enough. They are exceptional.

Marketing Director
Camargo Pharmaceuticals
Read The Full Stories